FASHION WITH PASSION
November 19, 2014 • 2 Comments
A t-shirt is like a wearable billboard. It can tell the world what you are about, stand for, support, think, feel, know. KU Rock Steady is taking that billboard and turning it around. Each design has not only an aesthetical significance, but cultural & educational as well. With its edgy, yet still Hawaiian, designs, the visuals provoke thought and have deep connection to Hawaiian history, legend & livelihood.
KU Rock Steady began with a conglomerate of artists and designers with a common passion for their ancestry and culture who recognized a void within their current history as kanaka maoli (Hawaiian people). Marrying the modern design with the ancient mo’olelo (stories) and events, KU has taken t-shirt fashion to a level never experienced before. It is social consciousness that ignites passion, provokes insight, challenges common vernacular.
“ ….the true meaning of being Kanaka Maoli is being the embodiment of something that is far beyond the scope of borders that may confine us.”
Coming this fall, the All Black Collection is by far the most provocative yet. Featuring images that are not only beautiful, but powerful in their underlying message. Steeped in the past, looking to the future; this line will become KU Rock Steady’s signature.
“We are a mind collective, blotting down in imagery that which fuels the mind, the heart, and the soul.”
You can find these wearable treasures online at www.kurocksteady.com, Facebook, Instagram, Twitter and Google+. KU Rock Steady also attends various ho’olaule’a & other festivals throughout the year.
E Ku Kanaka!
KeywordsJanuary Photo a Day Challenge